tell me

What’s your story?

is uniquely and universally human. We all use story to navigate life, illustrate who we are, and communicate with emotional impact. Our unique stories spark curiosity, and the way our narratives connect to the universal experience of the human condition makes them profound and meaningful, and therefore, memorable and affecting.

Distinctive stories connected to universal themes inspire, change minds, and win hearts. Our legacies – our hero stories – are powerful tools we can use to write bestsellers, create compelling presentations, educate the next generation, launch new products, attract investors, or even sell an idea or a business.

What’s your story?

Storytelling 


I specialize in story coaching and support for professionals, entrepreneurs, and academics.


My process is simple yet bespoke. There is no one-size-fits-all program. I assess each client based on their work and the desired goal, then create a custom plan to guide and provide support through the process of creation — from idea to fruition.

  • When Gina reviewed my Beloved Ecosystem presentation, her comments were not just accurate but also constructive. Her talent for turning complex ideas into engaging narratives is truly impressive. Gina is a fantastic storyteller and an exceptional guide.

    Chinedu Echeruo, Serial Entrepreneur/Tech Startups, New York NY

  • There is no doubt that during my time with Gina I birthed a new kind of process and became a much better writer. She is a wonderful teacher.

    Tracy Theemes, Financial Advisor, Vancouver BC

  • Not only did Gina contribute to the editing of my first poetry collection and artworks, but her marketing genius facilitated its publication and release. I am grateful to have shared a few roads of my writing journey with Gina — she taught me to believe in myself.

    Portia Pascuzzo, Author & Visual Artist, Vancouver BC

  • Gina helped me find my voice when I needed it most. She has been a great partner to bounce ideas, shape narrative, and get my story out as I navigate through my writing project.

    Chirag Shah, Artificial Intelligence and Machine Learning Professor, University of Washington, WA

Services

Coaching

  • Story — how to find, form, and utilize story to create, compel, and communicate

  • Writing — bespoke lessons, tailored feedback, and substantive editing

  • Presentations — create compelling presentations, speeches, lectures, and applications by weaving story with information


Editing

  • Writing Review — editing for clarity, consistency, grammar, and craft

  • Manuscript Review — a substantive review of long-form written work intended for publication


Professional Biography

Who are you? As a biographer, I use my interview and research skills to find your unique qualities, talents, and credentials, then craft a professional biography tailored to your needs.

I deliver three formats: the long-form bio, 750-1000 words, tells the whole story, and provides a deeper dive into who you are and what you do; the two shorter versions, pulled from highlights of the full bio, are perfect for marketing and promotional material, or to send to anyone needing a snapshot of your credentials and skills.


Professional Interview

Are you launching a new product, promoting your new work or project, imparting valuable information, or embarking on an endeavour? Interviews provide a unique and powerful way to get your message across while showing your potential clients or audience who you are and how your expertise relates to the subject at hand.

Talking with professionals and entrepreneurs about their passion is my passion! After the interview, I transcribe and edit the conversation into a cohesive and informative interview-style article you can use for marketing or pitching to support your vision and move your project forward. I am also available for on-camera interviews should you prefer.


Frequently Asked Questions